What is personal brand? Personal brand is much more intentional; it’s how you want people to see you. This half day workshop covers the importance of personal branding and how it affects confidence.
The session teaches how to develop key features, benefits, values and brand essence of a personal brand. In addition, the workshop considers the different meanings of colour and how best to introduce colour in day-to-day life and associate with your personal brand.
Session programme:
- What is personal brand?
- Creating your own personal brand
- The power of LinkedIn
- Matching your brand with your company brand
- Staying true whilst still doing the job
- What colour is your brand?
- Colour psychology – the power of colour
- Colours and their impact
